Influencer Marketing During The Coronavirus Outbreak | Ask The Expert | Forbes
Lindsay Silberman, influencer and blogger (www.lindsaysilberman.com), speaks with Abram Brown, Forbes Senior Editor, about the changing social media landscape and the future of managing an online personal brand amidst a pandemic.
Forbes 'Ask The Expert' is a 10-20 minute talk show streamed on Instagram Live every weekday at 12:00 PM EST. Forbes editors will discuss the latest issues surrounding fears, myths, challenges and opportunities our world is facing from this pandemic and offer knowledgeable solutions and commentary. There will be a variety of guests with varying areas of expertise, and our community will be given the chance to engage via Q+A towards the end of the call. In addition to Youtube, these videos will also be distributed across Forbes’ social media channels: Facebook, Twitter, and LinkedIn.
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If you’re an influencer this is a great time for you to experiment more. Some helpful suggestions:
– Have fun and be more creative instead of the typical formula you used to do.
– Cross-Promote and partner with other influencers for live streams.
– Take this time to assess your brand and your overall vision for being an influencer
– Do NOT rush the process. It’s okay to take your time, take a break, or change things up completely.
Good luck to all of you! 🙂
She is very smart just one thing. I think if brands have a budget cut on advertisings it is actually better to use social media platforms. The general mechanism of how these ad platforms are run is by bidding. So if the bigger players buying power decreases it just means more bang for a buck.
Thank you so much for giving tips in managing an online personal brand amidst of the situation happening.
It’s important to be productive during this time. It is the perfect time to boost your social media sites.
LOL so what exactly does she influence? There are millions of beauty and travels ‘bloggers’… more like billboards for advertisement
Damn she is quite attractive mane
Unsubbed just for the terms used in this one
She likes to babble.. get to the point